Although you may think that Irish Pubs need to have a local demographic which has genealogical or cultural links to Ireland, this is most certainly not the case.

Typically, wherever you decide to locate in the US, between 20% and 35% of your demographic will consider itself to be broadly of Irish, Scottish, Welsh or English heritage. However, Irish Pubs have a universal appeal across many cultures and have been extremely successful not only across the United States but also in over 120 countries worldwide.

Your desired demographics for a good location would include above average median household income, dominance in the 25-55 age group, relative high-density residential properties and total population. These statistics are easily accessible through the internet and will help you form reliable opinions.

Owner Insights
An Irish Pub’s strength has always been taking care of people - giving them an escape from the real world.
Irish Pub Operator | TENNESSEEView Owner Insights
Fun Facts

Most restaurant businesses have a food to beverage ratio of 75% to 25%. In Irish Pubs the ratio is usually closer to 50%/50%, making them significantly more profitable as a result of lower labor and product costs.

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