Generating and maintaining authenticity is so much more than simply building or renovating a beautiful pub, though of course that is a very important part of the consumer experience.

Remembering the Critical Success Factors, maintaining authenticity is about frequently re-examining what you’re doing to ensure that it complies with the original reason you opened the pub. It’s also about maintaining a clear identity among your competitors and providing a compelling reason for consumers to choose you as their venue for entertainment. So, it’s always…

This content is for Irish Pub Concept Full Access members only.
Log In Register
Owner Insights
An Irish Pub’s strength has always been taking care of people - giving them a rest from the world.
Irish Pub Operator | TENNESSEEView Owner Insights
Pub Facts

Casual-dining restaurants usually require significant local populations to survive and thrive. Because of the frequency of consumer visits to an Irish Pub, they can thrive in populations of less than 15,000.

We ask for your name and email address simply to verify you as a genuine user. Thank you.