Designing and executing your social media strategy is not just about having a presence on the internet with a website and some social media sites, it's about how you integrate your internet presence to provide a seamless and attractive message for your customers.

How you interact with guests and potential guests will constantly be under viral scrutiny, so the messaging has always got to be interesting, fun and relevant. Just as these messaging qualities can attract more customers to your pub, getting them wrong can keep people away. It’s not all within your control either, review sites such…

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Owner Insights
My high beverage sales, particularly at quieter times, really help to keep my labor cost down.
Irish Pub Operator | CALIFORNIAView Owner Insights
Pub Facts

Most restaurant businesses have a food to beverage ratio of 75% to 25%. In Irish Pubs the ratio is usually closer to 50%/50%, making them significantly more profitable as a result of lower labor and product costs.