According to the National Restaurant Association, about 49 percent of consumers use social media to research restaurants and make choices about where they go to eat, drink and have a good time.

Though most of this research is currently carried out on desktop, increasingly (and as mobile devices become faster and more user-friendly) we are seeing consumers using their mobile devices to carry out research. As part of that research, there’s little question that potential customers will look you up on sites such as Yelp, UrbanSpoon, OpenTable…

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Pub Facts

The Irish Pub Concept came about inn 1992 as the result of an initiative by Guinness Brewing Worldwide, who had watched the great growth of Irish Pubs in Europe during the late 1980's and 1990's.